Scripts.
Adapt original product-video scripts, timed examples and scene plans to your own product evidence.
14 resources
A 30-second product demo script with a scene plan
A 30-second product demo script has room for one task, a visible result and a next step. Keep the spoken copy short enough to leave time for the interface. Use the timeline as a planning example, then measure a read-through against your actual footage.
ScriptsA 60-second SaaS explainer script
A 60-second SaaS explainer should introduce the problem, show the product’s approach and give enough evidence to make the explanation credible. Reserve part of the minute for product footage. A full minute of narration over decorative graphics can leave the workflow unexplained.
ScriptsA 90-second software demo script
A 90-second software demo script can explain a complete small workflow with setup, several connected actions and a final result. Use the extra time for context and evidence rather than adding a second unrelated tour.
ScriptsProduct launch video script: from reveal to proof
A product launch video script needs a reveal that leads into proof. State what the product helps a specific person do, show the corresponding workflow and end with an invitation suited to its release status.
ScriptsFounder-led product demo script
A founder-led demo works when the founder briefly explains the product’s purpose and then lets the product carry the story. Use personal context only when it is true and relevant. A founder introduction should not consume the time needed to show the workflow.
ScriptsFeature announcement video script
A feature announcement script should explain what changed for an existing user. Begin close to the task, identify the new behaviour and show how to find it. You usually need less company background than a full product launch video.
ScriptsProblem-solution video script for software
A problem-solution video script connects a recognisable work problem to a demonstrated product action. Keep the problem specific and the solution proportional to the evidence. The viewer should see why the action helps, rather than simply hearing that the product is powerful.
ScriptsBefore-and-after demo script with comparable evidence
A before-and-after demo script needs comparable states. Keep the task, example data and relevant conditions stable, then explain the actual change. Without that continuity, the edit may suggest an improvement that the footage does not establish.
ScriptsSales demo follow-up video script
A sales demo follow-up video should answer a question from the actual conversation. Keep it short, make the relevant product path easy to find and point to the next evaluation step. A generic promotional video rarely resolves a buyer’s specific uncertainty.
ScriptsCustomer onboarding welcome video script
An onboarding welcome video should tell a new user where to begin and what completing the first task looks like. Keep the welcome brief and make the first action concrete. A full feature tour can wait until the user has a reason to explore it.
ScriptsProduct Hunt maker video script
A Product Hunt maker video can combine a brief introduction with a clear product demonstration. Explain what you built, who it is useful for and what the viewer can actually try. Keep the launch claim connected to the current product.
ScriptsA silent product demo script for autoplay contexts
A silent product demo uses visual sequence and concise on-screen copy to explain the task without relying on narration. Write the text as part of the scene plan. Simply removing audio from a spoken tutorial often leaves missing context.
ScriptsUGC-style SaaS ad script without invented testimonials
A UGC-style SaaS ad can use a conversational presenter and a direct product demonstration. It should not invent a customer, a personal experience or a testimonial. Use an authentic speaker or clearly framed demonstration copy that does not imply unverified use.
ScriptsProduct demo outro scripts and CTA examples
A product demo outro should turn the demonstrated task into an appropriate next action. Match the CTA to the viewer’s stage: explore, try a task, request access or continue learning. One clear invitation is easier to act on than several competing buttons.
No matching resources. Try “mobile”, “brief” or “recording”.
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